Fletcher Wood Panels Ltd

Date established
1977
Date closed
1988
History
FLETCHER WOOD PANELS

1977 Fletcher Wood Panels established, Neville Darrow Managing Director

1981 Fletcher Wood Panels closes the Riccarton factory (oldest particle board factory in New Zealand)

1983 Neville Darrow Chief Executive Officer (CEO) charged with building the particle board factory at Taupo

1986 Official opening of the Lakepine MDF Plant at Taupo

1987 Fletcher Wood Panels winner of the Governor Generals export award

1988 Merger of Fletcher Wood Panels and Panelcorp Industries Limited (acquisition of Panelcorp Industries Limited by Fletcher Challenge Limited from New Zealand Forest Products )

Change of name for Fletcher Wood Panels sector to Fletcher Panel Industries Limited. The new structure would comprise Fletcher Wood Panels (particle board and MDF operations, Fletcher Doors and Fletcher Laminating)

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NOTES
Colin Leach general manager of Fletcher Wood Panels, Lyall Pacey Fletcher Doors and Chris Badger Fletcher Laminating)On October 29, 1976 Chris Roberts joined Fletcher Wood Panels as Product Manager for Plywood & Doors.

In a re-organisation of the Plyco marketing resources, on September 1, 1977 Norman Facoory was appointed Product Manager Doors and on August 1 area sales managers were appointed responsible for all products as follows: Brent Smith, Northern Area Sales Manager; Nowell Kearns, Central Area Sales Manager and Peter Evans, Southern Area Sales Manager.[1] Lyall Pacey was appointed to the new position of Marketing Services Manager, responsible for co-ordinating the functions of Technical Services, Distribution, Control and a new Promotions Department, reporting to the Marketing Manager.

Gordon Hensley was promoted to Technical Services Manager.[2] On October 10, Alan Purdy joined Fletcher Wood Panels to take up the new position of Group Product Manager for Plyco, responsible for the co- ordination of product management activities and the implementation of marketing plans. Other product managers were appointed effective October 1, 1977 and they were Kevin Collins (Superfine and Superflake particle boards, Plyco Doors), John Hanning (plywoods), Julian Roscoe (Bisonboard), Howard Russell (Jury Building Systems, Structex, Pynefloor) and Superfloor particle boards).[3]

On November 21, 1977 Graham Ogilvie was appointed Operations Manager for the Wood Panels Business Area, responsible for the overall planning, direction and control of opertaions including the production, engineering and development functions.[4]
In December of that year, Dennis Easton was appointed Special Projects Executive. David Smart also joined Fletcher Wood Panels, on December 5, as Company Secretary and Chief Financial Executive.[5]

Fletcher Wood Panels announced the closure of its particle board factory ( the oldest in New Zealand) in Christchurch in July 1981. It also sold its South Island plywood factory at Gladstone on the West Coast on October 3 1981, to a partnership which was made up 37.39% of Fletcher Wood Panels staff.[6]

In 1982 it acquired Morningside Joinery Ltd, an Auckland-based door pre-hanger. This continued to operate under its own name with the previous proprietors, Bill Boc as General Manager and Jim Connen as factory manager.[7]

In 1985 Alan Purdy was appointed Deputy Managing Director of Fletcher Wood Panels, then Chris Badger was appointed General Manager of the Surface Laminating Developments Division.[8]
In November 1985 the new $50 million Lakepine medium density fibreboard plant at Taupo began production with its official opening being held in February 1986.[9] In 1988 two new plants at Kumeu and Kinleath were purchased from Panelcorp Industries Ltd91 Fletcher Wood Panels underwent a reorganisation which merged its existing two divisions An operations team, led by an Operations Director, Ian Myers, and a marketing team, led by a Marketing Director, Chris Badger, were created.

The marketing group was organised with responsibility by country, complemented by a marketing services group which had product responsibility across all markets.[10] In June 1997 FWP announces marketing agreement with Rayonier New Zealand Ltd, involving the supply of medium density fibre board (MDF), from Rayoniers new plant in Southland.

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